Key eCommerce Trends

“Our customer satisfaction surveys show that 80-90% of the customer experience depends on the delivery. The two most important factors for a successful delivery are transparency and timely delivery. We must not be unclear on that.”

Kasper Kristensen, Customer Experience Manager at

“WISMO calls make up 70-80% of all customer enquiries. WISMO stands for “Where Is My Order?”

Blog: How to reduce customer WISMO calls

“70% of consumers consider all types of pre-delivery notifications important.”
IMRG Consumer Home Delivery Review 2019/20

Next: The Single Vs Multi Carrier Dilemma

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